Armen Avetisian, Viva-MTS General Director, had an open-door lecture at YSU

Nowadays, digital transformation has totally changed the way we manage businesses, test and adopt new technologies, and reassess approaches to common challenges. Today, it serves as the technological backbone, ensuring advanced and faster business processes, and it is crucial for maintaining long-term growth in a dynamic marketplace. In today's world, this is an unavoidable stage that is critical to the development of any firm or state. Digitalization should be viewed as a necessity, not a preference. 

Viva-MTS General Director Armen Avetisian held an open lecture titled “Digitalization of Business in the Republic of Armenia” in Yerevan State University. Throughout the lecture, the company's General Director provided numerous examples of how digital transformation can be carried out at one or more stages of the value chain, depending on services and products.

During the lecture, A. Avetisian talked about business digitalization as a strategic developmental direction. He also highlighted the company's most notable digital achievements.

“Viva-MTS has evolved from a telecommunications operator to a digital services operator. Digital transformation is the creation of a technological basis for the possibility of implementing simplified and accelerated business solutions. In recent years, Viva-MTS has developed a profound expertise in the field of digitalization and we are ready to share our experience. The recently launched 5G network in the country will elevate our IoT and digital solutions, undoubtedly benefiting the Armenian economy,” said Armen Avetisian, Viva-MTS General Director.